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7.
AOTW: It is well known that poetry does not "sell" as well as other forms of literature. What have you done to promote your work?
Alan Katz: Simon and Schuster has been extraordinary in promoting my book to schools, libraries and the poetry-loving and fun-loving market. It's been promoted as a parent and child good time book.
Paul B. Janeczko: I promote my works by spending time working with kids, teachers, and librarians. But I don't think we should expect or hope that poetry has a following as large as the audience that is enjoyed by NASCAR or mystery novels. Poetry has always been for a limited audience. At the same time, I would like to see more people give poetry a chance.
Mary Ann Hoberman: I do not deliberately "promote" my work. I go to schools and libraries and talk about it, both because I love what I do and like to share it with others and also because I want to encourage children to read and write poetry themselves.
Betsy Franco: My poetry books have always sold very well. I never think about marketing statistics when I'm writing. If a book is compelling, it will sell. The publishers of my poetry, Candlewick Press and Scholastic, have done a beautiful job of promoting my books. I promote my books by reading and speaking at schools, libraries, bookstores, and conferences. I also mail postcards announcing my work.
Robin Hirsch: Mine is not poetry. Perhaps I stand a chance...
Marilyn Singer: To promote my work, I've done some readings and signings. I've taught a few workshops and written a few articles on poetry. I put poems on my website (www.marilynsinger.net). I host the AOL Children's Writers Chat and we have poets as guests. I'm going to be a guest myself at the chat on April 23, with Walter Mayes as interviewer. Also, at the American Library Association Convention in June, I'm speaking on a poetry panel which I organized.
X. J. Kennedy: I regularly circle Manhattan and other urban centers in a balloon, with my poems painted on it in big letters. No, seriously, I haven't lost any sleep over this lack of a vast market. I've tried to reach the minority who care to read verse by giving talks and readings, signing books in bookshops, doing a few radio and TV shows, and setting up a website (xjanddorothymkennedy.com) and (coming soon) another site on PreviewPort.com.
Sonya Sones: I do school visits, library visits, book signings, and readings whenever possible. I do television, radio, newspaper, magazine, and Internet interviews. And I do as many presentations at conferences for teachers and librarians as I can, because those are the kind and dedicated people who will help spread the good word.
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